Dec 18, 2009

Rodarte for Target


The much-anticipated collection by Rodarte launches at Target on Dec. 20th as part of their GO International program. All items will be limited-edition and priced from $9.95-79.99 and include tulle bouses, slip dresses, lace sweaters and more. The collection will be available through January 31, 2001. 

“Kate and Laura Mulleavy of Rodarte bring a couture sensibility to the GO International program with an acute eye for detail and appreciation for craftsmanship,” said Trish Adams, senior vice president, Target. “We are excited to share their extraordinary talent with our guests, providing off-the-runway fashion at unbeatable prices.”

To promote the line Rodarte designers tapped 13-year old fashion blogger Tavi Gevinson to be featured in a behind-the-scenes video about the line on the Target website.  

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