In November of 2010, Quidsi, Inc. (parent company of Diapers.com and Soap.com) launched BeautyBar.com, an online boutique for luxury beauty products. The site brings customers a huge selection of the world's best beauty brands including Lorac, butter London, Stila, Jemma Kidd and more. At the launch BeautyBar.com stocked over 3,000 products with the plan to carry even more sku's as it went into the holiday season. Shortly after the launch Quidsi was acquired by Seattle-based Amazon.com with Quidsi continuing to operate independently under its own leadership team. The BeautyBar.com will soon operate offline in addition to maintaining the e-commerce site with the opening of a 1,600 square foot brick and mortar store in Manhasset, N.Y. The store is scheduled to open by the end of the summer and if it goes well, the company plans to open additional storefronts. The Beauty Bar store will carry over 75 high-end beauty brands and have two treatment rooms, plus a staff consisting of estheticians and make-up artists.
A few of my faves on the BeautyBar.com site include the Loral Little Black Palette (all the golden summer shades you need- plus primer in an adorable black case), the Japonesque Pro Makeup Remover wipes (perfect for travel), and the butter London nailpolish in Jaffa (so cute with a fresh pedicure and your favorite summer sandals!)
Stay up to date on Beauty Bar news by following them on Twitter @beautybardotcom!
2 comments
waiting for next post
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