Earlier this week Everett-based sports retailer Zumiez Inc. announced that it will acquire Austria-based retailer Blue Tomato in a deal worth $75 million at current exchange. Under the deal, Zumiez will also make additional payments if Blue Tomato hits certain milestones over the next three years. “Joining forces with Blue Tomato represents the next step in our strategic plan to build the leading global action sports retail business," says Rick Brooks, CEO of Zumiez. Blue Tomato's headquarters will remain in Schladming, Austria and senior management will continue in their current roles. Blue Tomato currently operates 5 stores in Austria and has an e-commerce site available in 14 different languages.
Jun 21, 2012
Zumiez acquires Austria-based Blue Tomato
Earlier this week Everett-based sports retailer Zumiez Inc. announced that it will acquire Austria-based retailer Blue Tomato in a deal worth $75 million at current exchange. Under the deal, Zumiez will also make additional payments if Blue Tomato hits certain milestones over the next three years. “Joining forces with Blue Tomato represents the next step in our strategic plan to build the leading global action sports retail business," says Rick Brooks, CEO of Zumiez. Blue Tomato's headquarters will remain in Schladming, Austria and senior management will continue in their current roles. Blue Tomato currently operates 5 stores in Austria and has an e-commerce site available in 14 different languages.
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